Diddy Partners Bad Boy Entertainment with EPIC Records

Diddy revealed today that his Bad Boy Entertainment company has partnered with EPIC Records for a two album deal for Puff & also a home for all Bad Boy artists with the normal label services provided – distribution, marketing, promotion, sales, etc. Diddy has deals like this with Atlantic, Warner, Interscope, and previously Arista, so this deal isn’t surprising to hear. It’ll be interesting to see what artists he brings to EPIC, and the success they can have together.

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