
He has been pushing the project’s title heavily on social media and even spoke on it in an interview with Hot 97. He says that Campaign is not a mixtape and will be the soundtrack to the summer of 2016 with 14 straight hits. I can’t say I would expect anything less from Ty.
Watch the interview below, where he also talks about his new girlfriend, bedroom anthems, working with Lil Wayne, and more.
Campaign is a soundtrack
— Ty Dolla $ign (@tydollasign) June 29, 2016
Not a mixtape
— Ty Dolla $ign (@tydollasign) June 29, 2016
Working on my new project "CAMPAIGN" #soundtrackofsummer2016 #tgod pic.twitter.com/sE3yU58qbc
— Ty Dolla $ign (@tydollasign) June 25, 2016