PREMIERE: RUFUS – Fine (Music Video)

Malaysian based singer, RUFUS is a pop force quickly rising thanks to his powerful debut single, “Fine” – which we posted about a while back and are now proud to be premiering the all new video for. Leaning heavily into the DIY spirit of RUFUS’ music (a writer/producer/performer) the video follows a young couple through a night at a carnival, punctuated by the rolling nature of the track as it guides the pair through this budding romance. The lo-fi aesthetic only completes the relaxed and inviting feeling that RUFUS projects through his music with ease.