Chicago’s Juice WRLD‘s stock has gone through the roof over the past month and it’s certainly been a bidding war for the budding rapper. The kid’s stock was so high that he secured a joint venture deal with Alamo Records/Interscope Records worth over $3 million. The term joint venture can be vague but it’s typically a profit split scenario instead of the traditional record deal where the label gives a monetary advance and the artist is basically expected to earn that money back for the label while the artist owns a small royalty percentage of his own.
In more lamen’s terms, Juice WRLD already secured himself a better deal than most artists signing their first deal.
via Billboard